How are the leads generated?

We use Google Ads with high-intent keyword targeting to attract students (and their parents) actively searching for overseas education services. Campaigns are optimized for relevance, device, location, and urgency.

These are not database leads, job board contacts, or old inquiry dumps. Every lead is generated in real-time, based on actual search behavior such as:

  • “Study in Canada without IELTS”

  • “Best consultants for UK student visa”

  • “Intake for Australia September 2025”

πŸ’‘ These are real students making real decisions β€” they are already in the mindset to engage with consultants.

Are these leads submitted by students or parents?

Yes. Our intake form now includes a mandatory question: “Who is filling this form?” with options for Student, Parent/Guardian, or Relative/Representative. This allows you to filter leads based on who initiated the inquiry.

This distinction is extremely useful. Student-submitted leads are often younger and may be in early decision stages but can respond quickly and ask relevant academic questions. Parent-submitted leads are usually more decisive regarding finances, documentation, and timelines β€” especially if the student is under 18 or still in school.

πŸ’‘ If your sales process is more consultative and long-term, student leads work well. If you want quicker conversions with financial decision-makers, prioritize parent leads.

How are leads delivered?

All overseas education leads are delivered instantly in real-time the moment a student or parent submits their enquiry on our platform.

Here’s how the delivery process works:

  1. Student or Parent Fills the Enquiry Form
    They submit details such as name, phone number, preferred study country, academic background, budget, and intake timeline.

  2. System Validates Basic Information
    We check format validity, remove duplicates, verify intent-based filters, and ensure the enquiry meets your selected criteria.

  3. Lead Assigned to You Exclusively
    Once validated, the lead is assigned only to your account β€” never shared, never resold.

  4. Instant Notifications
    You receive the lead immediately through:

    • Email (complete lead details)

    • SMS (quick summary + essential info)

  5. Lead Stored in Your Dashboard
    All leads can be viewed anytime under My Account β†’ Orders/Leads, ensuring you never miss any enquiry.

  6. Optional CRM / Webhook Integration (for bulk buyers)
    For consultants, agencies, or institutions purchasing leads in higher volumes, we offer optional CRM or webhook integrations so leads can automatically flow into:

    • Your CRM system

    • Google Sheets

    • Internal tracking software

    • Admission management tools

This ensures faster follow-up and higher conversion efficiency.

πŸ’‘ Every lead is real-time and exclusive β€” and bulk buyers can automate delivery straight into their CRM for maximum speed and performance.